Retail & Malls · Beauty Supply Store

Beauty Sensation

45 W 116th St, New York, New York, 10026

Google Maps Updated: 18 May 2026
Authenticity Score: 70/100
About

Beauty Sensation is a well-stocked beauty supply store with a wide variety of products. However, it has a significant reputation for racial profiling, with many Black customers reporting feeling followed and watched while shopping. While some customers appreciate the selection and helpful staff, the negative experiences regarding customer treatment are a major concern for many.

Our Review Process
20
Most Relevant
8
Newest
20
Highest rating
16
Lowest rating

We analyze 64 public reviews for Beauty Sensation using our data models and filter out spam to highlight only authentic feedback.

Performance Scores
Variety & Stock 85/100
Crowd Management 40/100
Pro Tip

If you feel uncomfortable, don't hesitate to speak with the manager or shop elsewhere.

Wide variety
Rewards program
Pros & Cons

✓ What Works Well

  • Wide variety of products
  • Well-stocked
  • Some helpful staff

✗ Areas to Improve

  • Racial profiling and feeling watched
  • Overpriced
  • Uncomfortable shopping experience
Frequently Asked Questions
  • Do you have a rewards program?
  • Do you carry specific hair brands?
  • Are your prices competitive?
User Feedback

Great selection, but the staff makes you feel like a criminal

Overpriced compared to other stores

Uncomfortable and unwelcoming atmosphere