Retail & Malls · Beauty Store & Salon
Ulta Beauty
317 Summit Blvd, Birmingham, Alabama, 35243
Google Maps
Updated: 18 May 2026
Authenticity Score: 85/100
About
This Ulta location is a favorite for many due to its helpful staff and great salon services, especially with stylists like Deadra and Rachel. However, there are frequent complaints about long wait times, messy aisles, and some rude customer service interactions. It is a busy spot, so expect a bit of a crowd.
Our Review Process
20
Most Relevant
14
Newest
20
Highest rating
20
Lowest rating
We analyze 74 public reviews for Ulta Beauty using our data models and filter out spam to highlight only authentic feedback.
Performance Scores
Variety & Stock
90/100
Crowd Management
55/100
Pro Tip
Try to visit during off-peak hours to avoid the checkout lines that often block the aisles.
Full-service salon
Rewards program
Pros & Cons
✓ What Works Well
- Excellent salon stylists
- Wide product selection
- Helpful staff (when available)
✗ Areas to Improve
- Long wait times
- Congested aisles
- Inconsistent customer service
Frequently Asked Questions
- Is the salon good for curly hair?
- Do they have testers?
- How long is the wait?
User Feedback
Deadra is a hair wizard
Too crowded and messy
Great rewards program
Quick Info
- Category Retail & Malls
- Neighborhood The Summit
- City Birmingham
- State Alabama
- Postcode 35243
- Country United States
More Retail & Malls
