Ulta Beauty
Retail & Malls · Beauty Supply Store

Ulta Beauty

1615 E Empire St, Bloomington, Illinois, 61701

Google Maps Updated: 18 May 2026
Authenticity Score: 75/100
About

Ulta Beauty in Bloomington is a popular destination for beauty products, but customer experiences are quite polarized. Many shoppers appreciate the helpful staff, especially when getting color-matched or finding specific products. However, there are frequent complaints about poor customer service, issues with promotional offers, and inconsistent inventory management. It's a go-to for many, but be prepared for potential service hiccups.

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We analyze 68 public reviews for Ulta Beauty using our data models and filter out spam to highlight only authentic feedback.

Performance Scores
Variety & Stock 85/100
Crowd Management 65/100
Pro Tip

Check the website for current promotions before you go, and don't hesitate to ask for a manager if you have issues with pricing or gifts.

Wide product range
In-store salon services
Pros & Cons

✓ What Works Well

  • Wide selection of beauty products
  • Helpful staff for color matching
  • Easy return process

✗ Areas to Improve

  • Inconsistent customer service
  • Issues with promotional gifts and pricing
  • Inventory management problems
Frequently Asked Questions
  • Do they honor displayed prices?
  • Is the staff helpful with recommendations?
  • How is the return policy?
User Feedback

Katie was amazing at helping me find the right foundation.

The cashier was rude and made me feel like an inconvenience.

They didn't have the free gift advertised.