Ulta Beauty
Retail & Malls · Beauty Store

Ulta Beauty

112 Danada Square W, Wheaton, Illinois, 60189

Google Maps Updated: 18 May 2026
Authenticity Score: 80/100
About

Ulta Beauty in Wheaton is generally well-regarded for its wide selection of products and helpful staff. Many customers appreciate the rewards program and the convenience of the location. However, there are recurring complaints about inconsistent customer service, out-of-stock items, and occasional pushy sales tactics. It is a popular destination for beauty needs, but experiences can vary depending on the staff on duty.

Our Review Process
20
Most Relevant
15
Newest
20
Highest rating
20
Lowest rating

We analyze 75 public reviews for Ulta Beauty using our data models and filter out spam to highlight only authentic feedback.

Performance Scores
Variety & Stock 85/100
Crowd Management 70/100
Pro Tip

Check the app for stock availability before heading in, and be prepared to politely decline credit card offers.

Wide brand variety
Rewards program
Pros & Cons

✓ What Works Well

  • Wide product selection
  • Great rewards program
  • Convenient location

✗ Areas to Improve

  • Inconsistent customer service
  • Out-of-stock items
  • Pushy sales tactics
Frequently Asked Questions
  • Do they have my favorite brand?
  • Is the rewards program worth it?
  • How is the salon service?
User Feedback

Great for beauty shopping

Staff can be hit or miss

Convenient and well-stocked